Jan 25, 2021
Kris Reid: How to Build SEO That Converts
Meet Kris Reid, the coolest guy in SEO and the founder and CEO of Ardor SEO- a digital agency that helps increase website traffic that converts. He and his team make it easy for the market to find your business online.
In this episode of Construct Your Life with Austin Linney, Kris shares how losing his job in finance during the 2008 global financial crisis led him to SEO and the inception of Ardor. He talks about his ‘Profit First’ business model and how it has helped him scale his business to its full potential.
Listen in to learn the power of creating a lead magnet on your website to get people to trust you and eventually buy from you.
“Digital marketing, no matter what form of it, is way better than any traditional marketing.”- Kris [5:50]
What You Will Discover:
- [4:31] Understanding SEO and its value over other digital marketing strategies.
- [9:30] How to build trust and sell on your website by creating a lead magnet.
- [15:19] The power of branding in positioning your service or product business in the market.
- [19:27] Having a 3-year plan to create clarity and inspire people in your business.
- [24:01] How to build a ‘profit first’ scalable business.
- [30:35] Building a business that looks after its people and gives them the opportunity to show results.
Relevant Links:
Get a free website SEO assessment: https://ardorseo.com/austin
Books Mentioned:
The Infinite Game by Simon Sinek
The Vision Driven Leader by Michael S. Hyatt
#podcast